AI Insights · Timothy · July 2022
Top 5 Fashion Games Performance in the Middle East Q2 2022
Discover the performance trends of the top 5 fashion games in the Middle East during Q2 2022, including download rates, revenue, and active users.
In Q2 2022, fashion games captured the attention of mobile users in the Middle East. Here’s a look at the performance of the top 5 fashion games on a unified platform, with data sourced from Sensor Tower.
Hair Challenge by Rollic Games saw a fluctuating trend in weekly downloads, peaking at approximately 51K in mid-April and then gradually declining to around 29K by the end of June. The game’s weekly revenue showed sporadic highs, with significant peaks at $25 in mid-April and early May. Weekly active users, however, demonstrated a downward trend, starting from 309K at the end of March and settling at around 281K by the end of June.
Dream Wedding! from MagicLab experienced a surge in popularity, with weekly downloads soaring to approximately 128K by mid-June, before slightly declining to around 91K at the end of the month. The game’s weekly active users followed a similar upward trajectory, climbing from 19K at the end of April to around 208K by late June.
Vlinder Fashion Queen Dress Up by 31 Dress up Games showed consistent growth in weekly downloads, peaking at about 57K in early May before gradually declining to roughly 25K by the end of June. The game’s weekly revenue had a modest peak of $19 at the end of May. Weekly active users increased steadily, reaching around 105K in mid-May before stabilizing at approximately 79K by the end of June.
Makeup Stylist: Makeup Game from Gametertain saw a steady increase in weekly downloads, peaking at around 41K in late May. Weekly revenue remained low, with a peak of $6 in early June. The game’s weekly active users rose consistently, reaching around 68K by the end of May and maintaining this level through the end of June.
Makeup Salon:DIY Makeup Artist by TapMagic experienced a steady rise in weekly downloads, peaking at approximately 36K in late April. Weekly revenue showed minor peaks, with the highest being $13 at the end of May. Weekly active users saw a significant increase, starting at 4K in late March and growing to around 84K by the end of June.
For more detailed insights and data on these fashion games, visit Sensor Tower.
